Google Advertising

Monthly price starts at: €400 for sites | €550 for eshops (+VAT)

Promote your business across the Google advertising network by directly targeting potential customers with strong purchase intent who are actively searching for related services or products. Three-month package.

Below you can see what is included, along with answers to frequently asked questions.

Google Advertising

Monthly price starts at: €400 for sites | €550 for eshops (+VAT)

Promote your business across the Google advertising network by directly targeting potential customers with strong purchase intent who are actively searching for related services or products. Three-month package.

Below you can see what is included, along with answers to frequently asked questions.

How we approach your advertising on Google

We design and run advertising campaigns across the entire Google network, with our primary emphasis on Google Search, since it is the most effective means of reaching users who are already searching for services or products related to your business and are closer to making a purchase decision.

We operate first and foremost as strategic advisors, helping you define how your business will be positioned in the market, what its communication direction will be, and which competitive advantages it will bring to the fore. We then focus on the audience you are addressing, examining its characteristics, needs, and motivations, as well as its decision-making process and the way it perceives the product or service category in which you operate.

On this basis, we develop a complete advertising strategy, from the type of campaign to the way performance is measured. At every stage of the process, our aim is to make the most efficient possible use of the advertising budget and to achieve measurable business results.

What the package includes

Strategic Planning

We analyze your business, your audience, and your objectives in order to shape a targeted promotional strategy that maximizes the performance of your ads and the use of your budget.

Market Research & Competitor Analysis

We study the market, current trends, and user behavior, along with your competition, in order to identify growth opportunities and design more effective advertising initiatives.

Advertising Plan Design

We draw up a monthly advertising plan so that the budget is allocated in the most efficient way and your business’s individual objectives are met.

Creative Design

We design and produce all the creative material the ads require, so that the right audience is attracted and the effectiveness of the campaigns is strengthened.

Campaign Implementation

We create and configure all your campaigns, ad groups, and ads, so that your campaign runs correctly from both a technical and a strategic standpoint.

Management & Monitoring

We systematically monitor and optimize your ads, so that high performance is maintained, the budget is used properly, and new promotional opportunities are identified.

Monthly Review & Optimization

Each month we evaluate the results of the campaigns in order to identify what is working and, combined with the data from the market research we repeat, proceed with the necessary optimizations.

Google Advertising Consulting

We provide ongoing advisory support, so that you can make well-grounded decisions and achieve your advertising and business objectives.

Frequently Asked Questions

The cost of our services depends solely on the working time required to design, implement, and manage your advertising activities. The time required is determined by factors such as your business and advertising objectives, the number of products or services to be promoted, the markets and countries you are addressing, and the different audiences to be targeted. All of these factors affect the complexity and number of campaigns that will need to be created and managed.

In any case, we do not price according to the size of your business, nor according to the size of your advertising budget.

The management fees do not include the cost of the initial setup of a new advertising account or the carrying out of an advertising audit on an existing account, where this is required. Any additional work is always agreed upon in advance and with full transparency.

There is no single amount that suits every business. The budget required depends on the business objective you want to achieve, the products or services to be advertised, the range of markets and audiences to be targeted, and the level of competition in your sector. Based on our experience, we recommend a minimum monthly advertising budget of €700 for websites and €1,000 for e-commerce stores. This provides sufficient data volume for meaningful campaign optimization and gives your advertising strategy the best opportunity to perform effectively. During our initial assessment, we help you form a realistic picture of the budget required in order to achieve your objectives.

Advertising on Google performs best when it is treated as a process of continuous optimization rather than as a one-off action. The first quarter is usually necessary for gathering data, understanding audience behavior, optimizing the campaigns, and training the platform’s algorithms more effectively. For this reason, our advertising packages have a minimum duration of three months.

The first indications usually appear within the first weeks of the campaigns running. Drawing reliable conclusions, however, requires sufficient data. Within the first quarter we gain a clear picture of how your audience responds, what the real cost of exposure, traffic, and customer acquisition is, and which combinations of targeting and messaging perform best.

No. No serious digital marketing company can guarantee sales or a specific number of customers. What we can guarantee is that we will design and manage your ads with the aim of having them shown to the right audience, in the right medium, and at the right moment, drawing on best practices and the available data.

Achieving sales also depends on factors that lie outside our control, such as the quality and competitiveness of your products or services, your pricing policy, the website or e-shop experience, the customer service process, and broader market conditions.

Our role is to create the right conditions for your business to grow: to attract the right audience, to increase your business’s recognition, to generate quality leads, and to provide you with the data required to make sound business decisions.

Confidentiality toward our clients is non-negotiable. We do not share account details, statistics, or commercial data belonging to third parties. Beyond this, one business’s results are not a reliable predictor for another, since every market, product, audience, and objective is different. Instead of impressive numbers taken out of context, we prefer to offer you full transparency as to how we work and a strategy tailored exclusively to your own needs and objectives.

We do not bind our clients with multi-year contracts or automatic renewals. Our engagements are organized into quarterly work cycles, since this is the minimum period of time required to properly evaluate and optimize an advertising strategy. One month before the end of each cycle, you are free to decide whether you wish to renew our collaboration.

Let’s talk about your advertising needs

Get in touch to arrange a short phone call, so that we can discuss your needs and then send you a tailored, detailed proposal.